Posted on September 20, 2013
Google has been known to name its Android software after dessert-themed treats. Past operating system names include Jelly Bean, Froyo, Donut and Cupcake. With the release of Android version 4.4 just around the corner, Google unveiled the latest name to the public. Meet KitKat 4.4, the latest addition to the Android family.
This is the first Android name that directly ties to a brand, rather than a type of product. While both Nestle and Google claim no money was exchanged in this branded partnership, it’s clearly a ploy for people to eat more KitKats. Around 50 million Android-branded KitKat packages will soon hit the shelves, and there’s even a giveaway on the Android site where participants have a chance to win a tablet with each specially marked KitKat they buy.
Seeing an opportunity, Nestle took advantage of the added publicity and quickly released an ad to go along with the new Android release. In this hilarious ad, Nestle mocks the Apple iPhone ads, describing the features of a KitKat similarly to how Apple describes their snobbishly amazing phones. Check out the ad titled “Confectionary Perfectionary” below, and let us know what you think of Android KitKat.